FOMO stands for Fear Of Missing Out and we commonly use it in our day to day life when you feel like getting into something because you don’t want to miss out on a perceived opportunity.

The same applies to Bitcoin and can lead to knee-jerk reactions where you see the Bitcoin price rise dramatically and decide to buy in a frenzy.

FOMO buying is pure emotion and does not follow any strategy. This often results in burns when the price drops shortly after the emotional peak of a bull run.